The E.W. Scripps Company

The Heart of American Media

The E.W. Scripps company has been a staple of American media since its inception in 1878. With over 4,000 employees, they own and operate 33 TV stations and 33 radio stations in more than 30 markets. They're also driving modern media with digital brands such as Newsy, Midroll and Cracked.

You might also know Scripps as the great people who run the annual Scripps National Spelling Bee on a non-profit basis. Quick, spell philanthrophy!

Introducing HR Analytics to All

Scripps has had internal forward-thinkers who have been doing their own HR analytics in Excel and other manual products for years. However, a partnership with Novel was struck in order to normalize and propel this process. As such, Novel has worked with Scripps to create multiple reports around demographics, retention, and internal mobility. 

These reports were built within the Scripps environment, with no additional software or hardware cost to the organization. HR now has the ability get consistent measures across all parts of the organization, including trending and root causes. Their HR team has moved from basic headcount reporting all the way into internal mobility, predictive analysis, and quality of hire correlation.

Blazing the Mobility Trail

One core value that Scripps emphasizes is a culture of nurturing, retaining, and promoting talent internally. Internal upward and outward mobility is a key goal of the HR team.

Mobility is often extraordinarily hard to measure. However, with Novel's partnership, the hard work of the Scripps' data team, and a proprietary mobility scoring formula, Scripps is now able to understand mobility in ways never before imagined. This moves well beyond understanding simple transfer and promotion rates. They're now able to quickly and easily analyze:

• Which jobs are strong exporters of talent to other areas of the organization?
• Which of my managers are doing a great job of nurturing our employees for future success?
• How does employee mobility correlate to employee retention?

By having the ability to analyze and make informed decisions based on this data, Scripps is able to be an industry and American pioneer in true promotion of employee mobility and success.